Archive for May 2025
[MINI-SERIES: From Therapist to Visionary] You’ve Built the Program. Now What?
You did it. You mapped the modules. Built the curriculum. Maybe even sold out your first launch.Your course, program, or offer is live—and people actually bought it. So… why do you feel so weird? If you’re standing in that liminal space between relief and restlessness, pride and paralysis—you’re not broken. You’re expanding. This episode kicks…
Read MoreWhy Most Online Programs Need a Community – And How to Create One That Doesn’t Drain You
You’ve built your course. Your modules are mapped, your portal’s prepped, your curriculum is solid. And then someone asks: “So… where’s the community space?” Cue the existential spiral. Because as a therapist, “community” doesn’t just mean “extra feature.” It means emotional responsibility. Boundary navigation. And the very real possibility that you’ll end up holding space you never consented to.…
Read MorePassive Income or Pipe Dream? The Truth About Evergreen vs. Live Courses for Therapists
It starts off sounding perfect. Create a course once. Let it sell itself. Finally step off the therapy treadmill and wake up to payment notifications instead of a full caseload. But what no one tells you? Most therapists who try that route end up with a silent checkout page and a whole lot of self-doubt.…
Read MoreShould You Start a Facebook Group to Grow Your Audience? Here’s What I’d Tell Any Therapist
So… someone told you to start a Facebook group to grow your audience. And you did it.You picked a cute name. Made a welcome post. Maybe even went live (sweating bullets but pretending it was chill).And then… crickets.Or worse – an entire digital ghost town of lurkers, silent members, and zero sales. If that’s you…
Read MoreWhy Your Online Program Isn’t Selling (And How to Fix It Fast)
So… you launched your online program. You crafted the sales page. You sent the emails. You even hit publish while whispering “this better work” under your breath. And then… crickets. Maybe your friend signed up. Maybe your mum said she’s proud. But internally? It felt like failure. If that’s you—pause right here. Because this episode…
Read MoreHow to Choose the Right Social Media Platform (Without Burning Out or Selling Out)
Somewhere between your fifth Canva graphic and your third platform login of the day, you started wondering… “Is this what it takes to be seen?” Because apparently, if you’re not on Instagram and TikTok and LinkedIn and Threads — you’re falling behind. Or invisible. Or both. But here’s the thing:For therapists, “visibility” isn’t just about reach. It’s about safety.And when the…
Read MoreWill AI Replace Therapists? What You Actually Need to Worry About
So… apparently therapists are being replaced by chatbots now. Clients are rolling into sessions with ChatGPT transcripts like, “This helped more than our last three appointments. Oh, and it’s free.” Yeah. That’s happening. And if you’re even mildly freaking out, you’re not being dramatic. You’re being awake. In this episode, I’m not here to sprinkle affirmations over your…
Read MoreYou Don’t Need Another Certification – You Need This Instead
Ever feel like your next certification might just be the thing holding you back? If you’re nodding along (or feeling personally attacked already), grab a coffee, because this episode is your loving wake-up call. Today, we’re tackling the therapist’s sneaky habit of certification hoarding—and why your endless pursuit of the next qualification might actually be…
Read MoreFacebook Ads for Beginners: How Therapists Can Grow Their Audience Without Wasting Money with our guest Natalie Alaimo
Ever thought, “Facebook ads are just a fancy way to light my money on fire”?If the idea of opening Business Manager, setting a budget, or seeing a giant $0 in your results column makes your armpits sweat, this episode is for you. Today, I’m joined by Facebook Ads and Funnel Strategist Natalie Alaimo—the magical unicorn who…
Read More5 Quick Ways to Use AI to Grow Your Practice, Brand, and Programs
Think AI is just for writing session notes? Think again.If you’ve been avoiding AI because you don’t want to sound like a robot—or worse, feel like you’re cheating—this episode is for you. We’re pulling back the curtain on AI for therapists—specifically how it can help you grow your practice, build your brand, and sell your digital…
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