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3 Surprising Reasons Your Online Program Isn’t Selling (and How to Fix Them)

Are you a therapist who’s poured your heart and soul into creating an online program, only to hear crickets when you launched? If your program isn’t selling the way you’d hoped, you’re not alone – and it might not be for the reasons you think. In this episode, I’m diving deep into the three surprising reasons most therapists’ programs don’t sell, and what you can do to turn things around. If you’re ready to finally see the sales and impact you deserve, this is a must-listen.

Key Takeaways:

  1. I’ll reveal why your messaging needs to focus on the transformation, not just the features. I’ll show you how to paint a vivid picture of how your clients’ lives will change as a result of your program, and watch your sales skyrocket.
  2. We’ll talk about why you’re probably undercharging, and how to price your program based on the value of the transformation you provide, not just the time or content involved. I’ll help you own your worth and charge what your offer deserves.
  3. I’ll explain why consistency is key in marketing, and how a lack of consistent effort might be the reason you’re not seeing sales. I’ll show you how to commit to a marketing plan and stick to it – your breakthrough is just around the corner.
  4. Throughout the episode, I’ll emphasize that these are all things YOU have the power to change. I’ll give you the tools and strategies to make adjustments to your messaging, pricing, and marketing, so you can completely transform your program sales and finally create the impact and income you’ve been dreaming of.
  5. I’ll remind you that your ideal clients are out there, waiting for the transformation only you can offer. I’ll encourage you not to give up on your program, but to keep refining, keep showing up, and keep believing in the value of what you do.

If you’re a therapist struggling to sell your online program, I promise this episode is a game-changer. I’ll walk you through the three surprising reasons most therapy programs don’t sell – and more importantly, I’ll give you the exact steps to fix them. By implementing the strategies I share in this episode, you’ll be able to attract more of your ideal clients, make a bigger impact, and create more financial freedom and abundance in your business. Don’t miss this powerful episode – your breakthrough is waiting.


And if you’re ready to take your online program to the next level, I’d love to support you. Whether you’re starting from scratch or looking to scale an existing program, the Incubator is the perfect solution. This comprehensive program is designed specifically for therapists, and it’s packed with everything you need to create, launch, and grow a wildly successful online program.

We only open doors a few times a year, so don’t miss your chance – get your name on the waitlist now for our August 2024 cohort. Join the Incubator Waitlist to the and be first notified when we reopen doors!