Marketing and copywriting can be a huge struggle for most therapists turned coaches. How do you promote yourself without feeling gross and salesy? How do you write in a less technical way to truly explain what you do and how you can help?
Today I’m bringing on MY copywriter Che Johnson to talk about her transition from social work to professional copywriter, and teach you how to connect to your audience with copy that truly represents you and your business (and doesn’t feel like a sleazy marketing tactic).
For more on Che Johnson be sure to visit her website at Connect with Che at www.chejohnson.com.au or on Instagram at www.instagram.com/chejohnson_