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The Secret to Creating a Course That Feels Worth It (Without Overdelivering)

Ever feel like you’ve crammed absolutely EVERYTHING into your online course because you’re afraid it’s not enough? You’re not alone! In this episode, I’m diving into one of the biggest challenges therapists face when creating online programs – overdelivering to the point where students get overwhelmed and drop off.

I reveal why your students aren’t completing your course (hint: it’s not because they’re lazy) and introduce you to the powerful frameworks we use in the Therapists Rising Incubator to create streamlined, high-impact courses that actually get completed.

Whether you’re still planning your first online program or wondering why students aren’t finishing your existing course, this episode gives you practical tools to cut the bloat without losing depth.


In this episode, I discuss:

  • Why therapists tend to overdeliver in online courses (and the fears driving this behavior)
  • The Golden Thread framework for creating a clear path from problem to transformation
  • How to use the Strategic Filter to ruthlessly cut anything that doesn’t serve your students
  • Practical benchmarks for course design (optimal video length, lessons per module, and PDF best practices)
  • How to reconnect with your power instead of people-pleasing through excessive content


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Here’s how:

  • Click here, scroll to the bottom, and tap to rate with five stars.
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Links mentioned in this episode:

  • Ready to build a focused, high-impact online program? Learn more about the Therapists Rising Incubator program here
  • Follow me on Instagram @dr.hayleykelly for more course creation tips and behind-the-scenes insights!

Let’s rise together and create online programs that transform lives without burning you out in the process!