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The Truth About Fear: Why Brilliant Therapists Struggle to Launch Online Programs (& How to Change That)
Look, let’s talk about something that’s been driving me crazy. I keep seeing brilliant therapists – with incredible expertise, amazing programs ready to go – completely stuck in fear. And you know what’s fascinating? When we look at the psychology of what’s actually happening here, it has nothing to do with strategy.
Here’s what blows my mind: strategy only accounts for 20% of your success in launching an online program. The other 80%? That’s what we’re diving into today, and trust me – this is going to change everything about how you approach putting yourself out there.
In this episode, I’m getting really real about what’s actually holding therapists back (and no, it’s not your tech setup or your marketing plan). Drawing from both neuroscience and real stories from our community, I’m sharing exactly how to work with your nervous system, not against it. Because here’s the truth – your clinical expertise isn’t just relevant to building an online program, it’s actually your secret weapon.
In this episode, we dive into:
- Why strategy is only 20% of your success (and what actually moves the needle)
- Meet your new best friend: ‘nerv-cited’ – our community’s approach to working with fear
- The superpower you already have (hint: it’s your clinical expertise!)
- How to make your vision bigger than your fear
- Real, honest stories from therapists who’ve been exactly where you are
- Practical ways to take action while honouring your clinical integrity
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Links mentioned in this episode:
- Follow me on Instagram @dr.hayleykelly
- Join our free Facebook community: Therapists Rising Community
- Learn more about our signature program, The Incubator, here.
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